Google AdSense beyond all reasonable doubts is the sole most important and easiest way to monetize a blog and website.
It is worth saying that, Google AdSense is the dream of every internet blogger and the inability to get it sometimes is like a heart break to some and to most, it brings the end of their blogging career or journey.
In our previous post MAKING MONEY ONLINE, we pointed out that google AdSense is actually one of the best and simple way to monetize your blog or website and to say the least, it was also topping the list.
You might want to read that post to discover other monetization strategy you can employ in your blog you increase your earnings
GOOGLE ADSENSE: A Brief Introduction
For years and even more to come, Google AdSense has dominated the internet in all its forms and diversity like internet forums, discussions boards, blogs, websites and newsletters all over the Internet.
To cap it all up, there are tales of fabulous riches to be made and millions already earned and made by those who are just working from home with the most serious job just including staring at a computer screen.
I is only proper to say and come to the conclusion that, Google AdSense have already dominated the internet marketing business and is now considered the easiest way to making money online.
How Google AdSense works
The basic principle has not changed even with time, and the key to immense success Google AdSense is the placing of ads on pages or posts that are receiving very high traffic for high demand keywords and its related modifications.
The higher the cost-per-click to the advertiser, the more you will receive per click from your site. Obviously, it does not pay and even more frustrating to target low cost-per-click keywords and place them on pages or post that do not receive hits or substantial amount of traffic.
The good thing about placing Google AdSense on posts and pages and earning income with Google AdSense is that, it always show a related adverts especially to the present post or page and the chances of visitor clicking through becomes very high.
In short, with all the people getting online and clicking away every day, it is no wonder why Google AdSense has become an instant hit, because the sheer number of people on the internet alone at a particular time is mind blowing and most times they are searching for information and idea.
For some bloggers and internet marketers, who are just new to this market, it would be a blow to their pride knowing that their homepage is buried somewhere in the little ads promoting other people’s services and possibly, even that of their competitors.
But then, when they get the idea that they are actually earning more money that way, all doubts and skepticism is laid to rest, and with time they even find it comfortable.
Good thing with Google AdSense, you can also block off unwanted adverts; either from competitors or those not even related to your niche or content. (More on that later).
Major Google AdSense factors you must understand to earn more
The use of Google AdSense is more like an art and the more you practice, the higher your chances of becoming a master and earning full time income online.
Just like every other income source, Google AdSense has some major factors that you must understand properly and implement ideally, before even thinking of earning a dime.
There are two major factors related to using Google AdSense and making proper income. This factors must be used and implemented cleverly as they are the bedrock to earning a living online using Google AdSense.
It is very imperative that every successful publisher and webmaster must learn to blend the two together for optimum result and earnings. The two factors include:
Targeting high traffic by proper keyword research
The most important aspect of an online business, blog or website is in its ability to drive organic traffic to its products, pages or posts.
The traffic must be targeted and not individuals who are not interested in what you have to offer.
Your traffic source may be organic or paid, but it has been known that organic traffic tends to do way better because they are on your blog due to the fact that they searched for a keyword phrase related to your content.
The chances of them clicking on your advertisements is also very high.
If you are already connected logged in to your Google analytic or Google search webmaster console, you can actually see and decide on which of your keywords, pages and posts is generating you more traffic and hence, you build upon that properly.
You can also do more now on your AdSense dashboard, by clicking on the performance tab, this contains more in-depth information for your analysis. This will show you your major traffic source.
Driving organic traffic rests solely on targeting long tail keywords (more on that later) and optimizing your post, page and website so search engines like Google, yahoo and Bing can actually index them properly.
Google AdSense placement and targeting.
Google AdSense advertisement placement is also an immense factor that will affect your earning.
This does not just involve putting the link on anywhere on your page or post, but depends on the kind of page, the kind of its content and how keyword rich it is too.
By placing AdSense on a free resources page where effort has been made to pass a lot of valuable and free information, you will reduce the amount of potential customers being lost to other sites. Tricky, but effective nonetheless.
Also, the placement of the adverts on a post or page is off importance too, as it has been shown the people tend to click more above the fold, on the sidebar and the 300* 600, 300*250 and 728*90 ad units does well too.
Do not forget about the link adverts too they have been shown to be more targeted and provide more click through rates.
Combining the two factors for increased Google AdSense earnings.
When effectively combined, the two factors above can be a major cash spinner for any serious publisher, so it is important to work and gather more knowledge on how to go about the above techniques.
These two factors are actually a good source of producing a minimal amount of revenue from a high traffic page. Many people are using this strategy to pick up some extra and cash with AdSense.
This is also especially rewarding to informational sites that focus their efforts on delivering powerful affiliate link free content to their visitors. Now they can gain a monetary return on their services.
With the many techniques that people are now learning on how to make the easiest money by their AdSense, it is not surprising that Google is trying everything to update and polish their AdSense in order to maintain their good image.
This also means that you as a blogger need to be dynamic too as the possibilities are limitless except you want to remain stagnant.
Like I mention in the paragraph above, you can actually delete unwanted advertising or better put, filter them out and this is one handy money-making feature that is available with AdSense now is the ability to filter out up to 200 urls or links.
These gives webmasters the option to block out low value offers from their pages as well as competitors to their websites.
Talk about taking only those that are advantageous and discarding the ones that seem “useless”.
Google AdSense and the future of blog monetization
With Google AdSense, the possibilities are limitless. Yet there is also the possibility of someone taking advantage of the easy money process that this internet marketing is doing.
If you think more about it, these negative factors may force Google to break down and thrash AdSense in the process.
If that happens, people would have to go back to the old ways of internet marketing that does not make money online as easy as AdSense.
This has led to Google AdSense banning accounts especially those belonging to link farmers, niche site with low content and are obviously just reaping illegally from the programme. You really have to be careful too, so you do not fall victim to Google big hammer.
For now, however, Google AdSense is here to stay. As long as there are people wanting to earn some easy cash online just using their talents, the future ahead is looking good.
Besides with all the strict guidelines that Google is enforcing over AdSense, it will take a while for the AdSense privileges to be spammed and even terminated.
Applying For The Google AdSense Account
Applying for the account has become way harder than how it seems in years before due to over exploitation by most bloggers but now you have to really present yourself has someone legit before you can be given the nod.
Basically to apply you need to be a website owner and also have a Google account and if you don’t have one, it is pertinent that you register for one now.
Then simply go to google.com/AdSense and fill out the appropriate for publisher account.
You have to fill it accordingly and wait for the two staged verification process, if you are approved you will be notified by mail and if you are rejected you will also get a mail.
The waiting period is the most trying period of getting the account and I would advise that you engage that time meaningfully by posting regularly to your blog, not just any type of content but original and high quality contents.
Now that you have an Google AdSense account
Getting an AdSense account is very hard but I believe earning with it is harder but maintaining it judiciously is hardest.
But I will just do a basic brush up here, though an in-depth post is coming soon, watch out!
- Do not copy contents from other blogs and websites, it called plagiarism or stealing and Google hates it immensely, you can get your account banned without prior warning. This will also affect your indexing as you will fall very low in the ranking or you can even get de indexed.
- Do not post sex related or nude contents as it against the Google policy for publishers, doing this is putting your account at risk and your domain can get blacklisted too.
- Animal violence is not wanted, and you must try to stay off such content.
- Clicking on your adverts on your blog is a one way ticket to been banned without explanation, do not even tell your friends to click on it for you, the Google algorithm Is complex and it can detect such hideous act of scam and insincerity on your part.
- Always be on the lookout for illegal clicks from a certain IP address, some bots can be sent by a competitor to put you out of business. Report such acts to Google immediately.
There are more and more but this post is just like an introduction, in subsequent posts, we will be going even deeper into the unknown secrets of Google AdSense and how you can even start earning gradually till you build a passive source of income.
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